Amara
AI-powered social commerce for Salons & Spas
What is Amara? Complete Overview
Amara is an AI-powered social commerce platform specifically designed for salons, spas, and barbershops. It helps businesses boost merchandise sales and book more appointments through WhatsApp automation. The platform solves key pain points for beauty service providers by automating product sales, appointment scheduling, and customer communication. Amara's target audience includes small to medium-sized salon/spa businesses looking to digitize their operations, as well as larger chains needing customized solutions. The platform integrates WhatsApp commerce with AI analytics to optimize appointment booking and product recommendations.
Amara Interface & Screenshots
Amara Official screenshot of the tool interface
What Can Amara Do? Key Features
WhatsApp Commerce Automation
Amara automates product sales and appointment booking directly through WhatsApp, where many beauty businesses already communicate with clients. Customers receive automated booking links and shopping options when they message your business, creating a seamless purchasing experience without needing additional apps.
AI-Powered Scheduling Optimization
The platform uses AI to analyze booking patterns and suggest optimal times to fill vacant appointment slots. This helps businesses maximize their revenue during off-peak hours by intelligently promoting available time slots to likely customers.
Custom Online Store
Amara provides a branded online storefront where businesses can showcase their products and services. The store integrates with the WhatsApp commerce system, allowing customers to browse and purchase retail products directly through chat.
Personalized Marketing Promotions
Businesses can send targeted product and service offers to customers via WhatsApp push notifications. The system includes marketing credits for promotional messages, with higher tiers offering more monthly credits.
Integrated Payment Solutions
Amara supports both online and in-store payments, giving customers flexible payment options. The integrated payment system helps reduce friction in the purchasing process and can help increase average order values.
Best Amara Use Cases & Applications
Salon Retail Boost
A hair salon uses Amara to showcase and sell haircare products directly through WhatsApp. Customers can browse products during consultations and purchase them via chat, increasing retail sales by 30%.
Off-Peak Booking Filler
A spa leverages Amara's AI scheduling to identify and promote mid-week appointment slots to their customer base, filling 75% of previously unused capacity during slow periods.
Multi-Location Management
A chain of barbershops uses the Enterprise solution to maintain consistent branding and centralized management across all locations while allowing each shop to manage its own appointments and inventory.
How to Use Amara: Step-by-Step Guide
Sign up for an Amara account and connect your WhatsApp business number to the platform. The setup process guides you through linking your communication channels.
Set up your online store by adding your products and services. The Starter plan allows up to 20 products, while higher tiers offer more capacity.
Configure your appointment scheduling preferences, including available time slots, service durations, and staff assignments. The system will sync with your existing calendar.
Start sharing your WhatsApp contact with customers. When they message you, they'll automatically receive booking links and shopping options based on your setup.
Use the AI analytics dashboard to monitor performance, optimize your scheduling, and send targeted promotions to customers through the allocated marketing credits.
Amara Pros and Cons: Honest Review
Pros
Considerations
Is Amara Worth It? FAQ & Reviews
Yes, Amara offers a free Starter plan that includes unlimited scheduling and basic WhatsApp commerce features for businesses with up to 20 products.
Amara connects to your WhatsApp Business account and automatically responds to customer messages with booking links and shopping options based on your setup.
Amara integrates with various online payment processors and also supports in-store payments for businesses that prefer to collect payments offline.
Yes, you can change your subscription plan at any time through your account settings, with changes taking effect in the next billing cycle.
Currently Amara operates through web browsers, optimized for mobile use, but doesn't require a separate app installation.