VideoMentions
Track brand mentions in YouTube video transcripts
What is VideoMentions? Complete Overview
VideoMentions is an innovative AI-powered tool that helps brands and businesses monitor how they're being discussed in YouTube videos. By analyzing the spoken words in video content, it provides valuable insights into brand perception across the world's largest video platform. The tool solves the critical pain point of missing valuable brand mentions that occur in video content - a blind spot for most traditional social listening tools. VideoMentions is particularly valuable for marketing teams, brand managers, PR professionals, and businesses of all sizes that want to understand their YouTube presence and audience sentiment. Unlike text-based monitoring tools, VideoMentions specializes in extracting insights from spoken content, giving users a complete picture of their brand's online presence.
VideoMentions Interface & Screenshots

VideoMentions Official screenshot of the tool interface
What Can VideoMentions Do? Key Features
YouTube Transcript Analysis
VideoMentions scans YouTube video transcripts to detect when your brand, products, or keywords are mentioned in spoken content. This goes beyond traditional text-based monitoring to uncover valuable discussions happening in video format.
Comprehensive Brand Monitoring
Track mentions across a wide range of YouTube content including reviews, tutorials, interviews, and commentary videos. The tool helps you discover both direct mentions and indirect references to your brand.
Sentiment Analysis
Understand the tone and sentiment behind video mentions. The AI can detect positive, negative, or neutral sentiment to help you gauge audience perception.
Competitor Tracking
Monitor not just your own brand but also competitors' mentions in YouTube videos. Gain valuable competitive intelligence about how other brands in your space are being discussed.
Custom Alerts
Set up notifications for new mentions so you never miss important discussions about your brand. Alerts can be customized based on keywords, channel types, or sentiment thresholds.
Best VideoMentions Use Cases & Applications
Brand Reputation Management
PR teams can use VideoMentions to monitor how their brand is being discussed in YouTube videos, quickly identifying and responding to negative sentiment or misinformation.
Competitive Intelligence
Marketing teams can track competitor mentions to understand market positioning, identify influencers discussing competitors, and uncover competitive advantages.
Influencer Discovery
Identify YouTube creators who are already discussing your brand or products, making it easier to build relationships with relevant influencers.
Product Feedback Analysis
Product teams can gather valuable feedback from video reviews and tutorials to inform product improvements and feature development.
How to Use VideoMentions: Step-by-Step Guide
Sign up for a VideoMentions account and verify your email address to get started with the service.
Configure your brand monitoring by entering keywords, brand names, product names, and competitors you want to track.
Set your preferences for video sources, date ranges, and any filters you want to apply to your search results.
Review the dashboard showing mentions of your brand across YouTube videos, organized by date, sentiment, and relevance.
Set up alerts to be notified when new mentions are detected, or export reports for further analysis.
VideoMentions Pros and Cons: Honest Review
Pros
Considerations
Is VideoMentions Worth It? FAQ & Reviews
VideoMentions analyzes the actual spoken words in videos, not just titles or descriptions. This allows you to find mentions that would be impossible to discover through standard YouTube search.
Currently, VideoMentions primarily supports English content, but support for additional languages is planned for future updates.
The depth of historical data depends on your plan. Starter plans include limited history, while Pro and Enterprise plans offer more comprehensive historical data.
VideoMentions specializes in brand monitoring, YouTube analytics, and social listening capabilities, positioning it across Marketing Tools and Social Media Analytics categories. This combination makes it particularly effective for users seeking comprehensive marketing tools solutions.
VideoMentions is designed for users working in marketing tools with additional applications in social media analytics and brand management. It's particularly valuable for professionals and teams who need reliable brand monitoring and YouTube analytics capabilities.
Yes, VideoMentions offers a free trial period so you can evaluate the service before committing to a paid plan.
Yes, VideoMentions allows you to export mention data in CSV format for use in other analytics tools or for reporting purposes.