StackShelf
Your creator showcase for Substack products and links
What is StackShelf? Complete Overview
StackShelf is a dedicated showcase platform for Substack creators to display their products, newsletters, and social links in one centralized location. Unlike traditional marketplaces, it focuses on helping creators maintain control over their sales channels while increasing visibility within the Substack community. The platform solves key pain points like product discoverability and cross-platform fragmentation by allowing creators to aggregate links from Gumroad, Amazon, Ko-fi and other marketplaces. Target users include active Substack publishers looking to boost product sales, grow their audience, and connect with like-minded creators through a trusted platform designed specifically for the Substack ecosystem.
StackShelf Interface & Screenshots
StackShelf Official screenshot of the tool interface
What Can StackShelf Do? Key Features
Shelf-in-Bio Page
Creators get a personalized, mobile-optimized page with a custom URL (stackshelf.app/yourname) that automatically transforms product links into an attractive bento grid layout. This eliminates the need for multiple link management tools and provides readers with a single destination to discover all your offerings.
Multi-Platform Product Aggregation
StackShelf supports products hosted on any platform (Gumroad, Amazon, etc.) without requiring changes to your existing sales channels. Simply add your product links once, and they'll be beautifully displayed in your Shelf while maintaining all original purchase flows and commission structures.
Automatic Image Generation
The platform automatically generates product images from your links, saving hours of manual screenshot work. For $12/month, creators can get custom-designed product images with three style options to choose from, enhancing visual appeal and click-through rates.
Community Discovery Features
Weekly featured creator spotlights and collaboration badges help creators connect with potential affiliates. The platform surfaces top products to the community through its newsletter and social channels, driving additional exposure beyond your existing Substack audience.
Integrated Substack Payments
The $5/month subscription is processed through Substack's native payment system, creating a seamless experience for creators already using the platform. This trust-based model eliminates separate account setups and leverages existing payment relationships.
Best StackShelf Use Cases & Applications
Multi-Product Creator
A Substack author selling ebooks on Gumroad, courses on Teachable, and merch on Printful uses StackShelf to create a unified storefront. Readers no longer need to track multiple links across newsletters, leading to a 30% increase in cross-product purchases.
Affiliate Marketing
Creators use the collaboration features to form affiliate partnerships, displaying each other's products on their Shelves. The green handshake badge identifies potential partners, helping grow audiences collectively while earning referral commissions.
Newsletter Growth
A writer struggling with subscriber conversion adds a free resource library to their Shelf. By featuring gated content alongside premium offerings, they increase newsletter signups by 45% while maintaining control over their sales funnel.
How to Use StackShelf: Step-by-Step Guide
Subscribe to StackShelf's paid tier ($5/month) through your Substack account to activate creator features. This grants access to all shelf-building tools and analytics.
Add your product links from any marketplace (Gumroad, Amazon, etc.) or platform (newsletters, social media). The system will automatically fetch relevant product information and images.
Customize your Shelf's appearance by choosing between auto-generated images, uploading your own, or opting for custom-designed product images (additional fee). Arrange products in your preferred layout.
Share your unique Shelf URL (stackshelf.app/yourname) in your Substack publications, social bios, and email signatures. Readers can discover all your offerings in one place while purchasing through your original sales channels.
Monitor performance through the creator dashboard, which tracks views and clicks. Engage with the community by applying for weekly features or connecting with collaborators through the platform's partnership badges.
StackShelf Pros and Cons: Honest Review
Pros
Considerations
Is StackShelf Worth It? FAQ & Reviews
No, StackShelf works with your existing sales channels. Simply add your current product links (Gumroad, Amazon, etc.) and purchases will still process through those platforms.
The $5 monthly fee is processed through your Substack account using the same payment method as your newsletter subscriptions, creating a seamless billing experience.
Yes, you can choose between auto-generated layouts, upload custom images, or pay $12/month for professionally designed product images with multiple style options.
StackShelf specializes in Substack, creator tools, and digital products capabilities, positioning it across Productivity Tools and Creator Economy categories. This combination makes it particularly effective for users seeking comprehensive productivity tools solutions.
StackShelf is designed for users working in productivity tools with additional applications in creator economy and e-commerce solutions. It's particularly valuable for professionals and teams who need reliable Substack and creator tools capabilities.
Creators can request consideration by messaging Karo via Substack. Selections are made weekly based on product quality, Shelf completeness, and community engagement.
No, the Creator Plan allows unlimited products from any sales platform. There are no additional fees based on the number of items in your Shelf.