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ZEPIC

AI-powered customer engagement & marketing automation platform

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Collected: 2025/10/17

What is ZEPIC? Complete Overview

ZEPIC is an AI-infused customer engagement and marketing automation platform designed to unify data and channels for smarter, faster marketing activation. It helps businesses build deeper customer connections and drive real business impact through AI-powered automation. The platform is particularly useful for e-commerce, travel, and hospitality industries, offering features like customer data unification, audience segmentation, omnichannel campaign management, and real-time analytics. ZEPIC's unique selling point is its Zenie AI engine, which accelerates campaign creation and provides intelligent customer insights. The platform integrates with over 50 digital tools and offers a user-friendly interface that enables brands to onboard in less than 3 hours.

ZEPIC Interface & Screenshots

ZEPIC ZEPIC Interface & Screenshots

ZEPIC Official screenshot of the tool interface

What Can ZEPIC Do? Key Features

Built-in Customer Data Platform (CDP)

ZEPIC's in-built CDP integrates data from 50+ tools to create comprehensive 360-degree customer profiles. It offers real-time tracking and unified customer views, eliminating data silos and providing marketers with actionable customer intelligence.

Zenie AI Engine

Zenie is ZEPIC's voice-enabled AI copilot that accelerates campaign creation from concept to execution. It helps with data centralization, copy generation, visual creation, and uncovering hidden customer segments for hyper-personalization.

Advanced Audience Segmentation

Create micro-segments using advanced filters and real-time data refresh to deliver laser-focused campaigns. The segmentation goes beyond demographics to include behavioral and predictive targeting for maximum campaign effectiveness.

Omnichannel Campaign Management

Launch and manage campaigns across multiple channels including Email, WhatsApp, and Instagram (coming soon) from a single platform. Create personalized customer journeys that trigger multi-channel campaigns at optimal moments.

Team Inbox

A unified inbox for managing two-way customer conversations across channels. The feature allows teams to track, manage, and personalize WhatsApp conversations while focusing on high-intent leads to drive conversions.

Real-time Analytics & Reporting

Get actionable insights through real-time dashboards that track key performance metrics from engagement to conversions. Flow reports provide live intelligence on automated customer journeys for continuous optimization.

Best ZEPIC Use Cases & Applications

E-commerce Flash Sales

E-commerce brands use ZEPIC to create countdown campaigns that sell out quickly. The platform helps identify high-intent customers, personalize offers, and coordinate multi-channel messaging (email + WhatsApp) for maximum impact.

Travel Booking Reminders

Travel companies leverage ZEPIC's customer journey automation to send personalized booking reminders, special offers, and itinerary updates through customers' preferred channels, increasing conversion rates.

Customer Win-back Campaigns

Retailers use ZEPIC's segmentation and AI insights to identify lapsed customers and create hyper-personalized win-back campaigns with special incentives delivered through the most effective channels.

How to Use ZEPIC: Step-by-Step Guide

1

Connect your data sources by integrating ZEPIC with your existing tech stack (CRM, e-commerce platforms, etc.). The platform offers pre-built connectors for 50+ popular tools.

2

Use the built-in CDP to create unified customer profiles. Zenie AI will automatically organize and enrich your customer data for marketing activation.

3

Create audience segments using advanced filters and AI-powered insights. Leverage both pre-built segments and custom segmentation rules based on your business needs.

4

Design customer journeys using the visual workflow builder. Set up triggers, conditions, and multi-channel touchpoints to automate personalized experiences.

5

Launch campaigns across channels (Email, WhatsApp, etc.) and monitor performance through real-time dashboards. Use Zenie AI to optimize campaigns based on performance data.

6

Manage customer conversations through the Team Inbox, using AI-powered suggestions to personalize responses and convert more leads.

ZEPIC Pros and Cons: Honest Review

Pros

AI-powered automation reduces manual work and accelerates campaign creation
Unified platform combines CDP, segmentation, and multi-channel activation
Real-time data refresh ensures campaigns use the most current customer information
Flexible credit-based pricing scales with business needs
Quick onboarding (under 3 hours) with intuitive interface
Strong focus on WhatsApp marketing with unique features like Smart Retries

Considerations

Instagram integration marked as 'coming soon' not yet available
Credit system might require careful monitoring for high-volume senders
Advanced features like custom reporting only available in higher-tier plans
Limited free plan with only 100 credits per month

Is ZEPIC Worth It? FAQ & Reviews

Credits are ZEPIC's all-purpose currency for platform features. Different actions consume different credit amounts. For example, 100 credits can send 5000 emails or 170 WhatsApp messages to Indian numbers.

Campaigns pause when credits are depleted, but you'll receive alerts at 50%, 80%, 90%, and 95% usage. The auto-reload option can automatically add credits when your balance falls below a set threshold.

Yes, ZEPIC integrates with 50+ popular tools including Shopify, HubSpot, Zendesk, and more. The platform offers pre-built connectors for seamless data synchronization.

The 14-day free trial requires no credit card and gives full access to all features. You can upgrade or continue with the free Starter plan after the trial ends.

The Starter plan allows 1 user, Growth allows 10, and Pro allows 25 seats. Enterprise plans offer custom seat limits to match your organizational needs.

How Much Does ZEPIC Cost? Pricing & Plans

Starter

Free
100 credits
1000 contacts
Basic segmentation
Email campaigns
Self-serve knowledge base

Growth

$99/month
500-4000 credits
Up to 200k contacts
Advanced segmentation
WhatsApp campaigns
Chat and email support

Pro

$199/month
5000-10000+ credits
Up to 200k+ contacts
AI-powered insights
Priority support
Custom reporting

Enterprise

Custom
200k+ contacts
Dedicated customer success manager
Custom integrations
Advanced security features
Unlimited credits

ZEPIC Support & Contact Information

Last Updated: 10/17/2025
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