Vemetric
Open-source, privacy-first web and product analytics for actionable insights
What is Vemetric? Complete Overview
Vemetric is an open-source, privacy-first analytics tool designed to help businesses understand user behavior from the first visit to feature adoption. It provides comprehensive web and product analytics with a focus on simplicity and ease of use. Vemetric is GDPR compliant, with servers located in the EU, and does not use cookies by default, ensuring data privacy. The tool is ideal for businesses of all sizes, from small projects to large enterprises, looking for actionable insights without compromising user privacy. With features like user journey tracking, funnels, and event streams, Vemetric offers powerful analytics capabilities while maintaining a user-friendly interface.
Vemetric Interface & Screenshots

Vemetric Official screenshot of the tool interface
What Can Vemetric Do? Key Features
Web Analytics
Vemetric provides state-of-the-art web analytics, focusing on simplicity and ease of use. It offers insights into most visited pages, best referrers, top countries, and more, helping businesses understand their marketing pages' performance without needing another tool.
User Journeys
Track the full path a user takes, merging anonymous and logged-in activity to uncover decisive moments. Save individual data for each user and see how they interact with your product across different devices. The interactive activity heatmap provides a visual representation of user engagement.
Funnels
Track conversion rates through a series of events to understand where users drop off. Map each step of your funnel to specific pageviews or events, and use powerful filtering to see how different user segments convert. The dashboard provides an integrated view of funnel progress.
Event Streams
See which events were fired in chronological order for a complete overview of all activities in your application. Filter events by various criteria to monitor real-time activity and gain insights into user behavior.
Privacy-First
Vemetric is GDPR compliant and does not use cookies by default. Data is proxied via Cloudflare, and servers are located in the EU. Users can opt-in to cookies if needed, ensuring compliance with privacy regulations.
Open Source
Vemetric is open-source under the AGPLv3 license, allowing users to verify its promises and contribute to its development. The code is available on GitHub, ensuring transparency and trust.
Best Vemetric Use Cases & Applications
Marketing Page Analysis
Use Vemetric to track which blog posts are most popular, identify top referrers, and understand visitor demographics. This helps optimize content and marketing strategies.
SaaS Product Optimization
Track user journeys and funnel conversions to identify drop-off points and improve the user experience. Understand how users interact with your product across different devices.
GDPR-Compliant Analytics
For businesses operating in the EU, Vemetric provides a privacy-first analytics solution that complies with GDPR regulations without using cookies by default.
How to Use Vemetric: Step-by-Step Guide
Sign up for a Vemetric account and create an organization. You can start with the free plan or choose a paid plan for more features.
Add your project to the organization and obtain your project token. This token will be used to integrate Vemetric with your website or application.
Integrate Vemetric using the provided SDKs or script tag. The installation guide and SDKs for various frameworks are available to help you get started quickly.
Start tracking events and user interactions. Vemetric will automatically collect data and provide insights through the dashboard, user journeys, and event streams.
Analyze the data to understand user behavior, track conversions, and optimize your product or marketing strategies. Use the powerful filtering and segmentation features to gain deeper insights.
Vemetric Pros and Cons: Honest Review
Pros
Considerations
Is Vemetric Worth It? FAQ & Reviews
Vemetric provides web and product analytics, suitable for simple websites or complex SaaS products. It offers insights through dashboards, user journeys, and future features like funnels.
No, the event limit counts across all projects in your organization. The free plan includes 2 projects, while paid plans offer unlimited projects.
Vemetric will notify you if you exceed the limit. If it happens twice in a row, you'll be asked to upgrade. Exceptions are made for DDoS attacks.
Yes, Vemetric is open-source under the AGPLv3 license. The code is available on GitHub.
By default, Vemetric does not use cookies and is GDPR compliant. Cookies can be enabled as an opt-in feature.
Not yet, but a self-hostable Community Edition is in development and will include core features for free.