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Africala

Africa’s Leading Bulk SMS, OTP, Voice & API Provider

Bulk SMSWhatsApp APIVoice OTPTransactional SMSPromotional SMSAfricaSMS GatewayCommunicationMarketingCustomer EngagementSecurity
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Collected: 2025/11/4

What is Africala? Complete Overview

Africala is a premier provider of bulk SMS, WhatsApp messaging, voice services, and API solutions across Africa. With over 9,000 direct routes, Africala ensures reliable and fast messaging services, covering 195+ regions and connecting with 2,000+ operators. The platform is designed to help businesses of all sizes enhance their communication strategies through transactional and promotional SMS, voice OTP, and WhatsApp Business API. Africala serves a diverse clientele, including enterprises, SMEs, and startups, offering scalable and cost-effective solutions tailored to the African market. Trusted by 12,000+ customers worldwide, Africala stands out for its high delivery rates, user-friendly interface, and robust security features.

Africala Interface & Screenshots

Africala Africala Interface & Screenshots

Africala Official screenshot of the tool interface

What Can Africala Do? Key Features

Bulk SMS & WhatsApp Connectivity

Africala provides seamless bulk SMS and WhatsApp messaging services across Africa, ensuring fast and reliable delivery. With 9,000+ direct routes, businesses can reach their audience instantly, whether for marketing campaigns or transactional alerts. The platform supports multi-language messaging and offers high delivery rates, making it ideal for businesses looking to enhance customer engagement.

Transactional SMS

Africala’s transactional SMS service is perfect for sending OTPs, alerts, and other time-sensitive messages. The platform guarantees instant delivery, ensuring that critical communications reach recipients without delay. This feature is widely used in banking, e-commerce, and healthcare sectors for secure and efficient customer verification.

Promotional SMS

Boost your marketing campaigns with Africala’s promotional SMS service. Businesses can send bulk messages to promote special offers, discounts, and announcements, driving customer engagement and sales. The service includes real-time tracking and analytics to measure campaign effectiveness.

Voice OTP

Africala’s voice OTP service delivers secure verification codes via phone calls, adding an extra layer of security for user authentication. This feature is particularly useful for industries requiring high-security standards, such as banking and healthcare. The service ensures quick and reliable delivery, enhancing user trust and satisfaction.

WhatsApp Business API

Integrate WhatsApp messaging into your business workflows with Africala’s WhatsApp Business API. Automate notifications, manage customer queries, and build trust-driven relationships through the world’s most popular messaging app. The API supports personalized communication, making it ideal for customer support and marketing.

Personalized Sender ID

Enhance brand recognition and recipient trust with Africala’s personalized sender ID feature. Businesses can customize the sender name or number displayed on messages, ensuring consistent and professional communication. This feature is available for both SMS and WhatsApp messages.

Real-Time Reports

Track the performance of your messaging campaigns with Africala’s real-time reporting tools. The platform provides detailed analytics on delivery status, open rates, and more, enabling businesses to make data-driven decisions and optimize their communication strategies.

Scheduled Campaigns

Plan and schedule your messaging campaigns in advance with Africala’s scheduling feature. Businesses can set up campaigns to run at optimal times, ensuring maximum reach and engagement. The feature supports both SMS and WhatsApp messages, offering flexibility and convenience.

Best Africala Use Cases & Applications

E-Commerce Order Notifications

E-commerce businesses can use Africala’s transactional SMS to send order confirmations, shipping updates, and delivery notifications. This ensures customers stay informed and enhances their shopping experience.

Banking Security Alerts

Banks and financial institutions can leverage Africala’s voice OTP and SMS services for secure customer verification. This helps prevent fraud and ensures safe transactions.

Healthcare Appointment Reminders

Healthcare providers can send appointment reminders and health tips via SMS, reducing no-show rates and improving patient engagement. The service is reliable and HIPAA-compliant.

Marketing Campaigns

Retailers and marketers can run promotional SMS campaigns to announce sales, discounts, and new product launches. Africala’s high delivery rates ensure maximum reach and engagement.

Customer Support via WhatsApp

Businesses can integrate Africala’s WhatsApp Business API to handle customer queries and support requests. The platform enables automated responses and personalized interactions, improving customer satisfaction.

How to Use Africala: Step-by-Step Guide

1

Sign Up: Visit the Africala website and create an account. The registration process is quick and straightforward, requiring basic business information.

2

Configure Your Account: Once registered, configure your account settings, including sender ID preferences and API integration if needed. Africala’s support team is available to assist with setup.

3

Upload Contacts: Import your contact list via Excel file or integrate with your CRM system. Africala’s platform supports bulk uploads for easy contact management.

4

Compose Your Message: Create your SMS or WhatsApp message using the user-friendly interface. Customize the content, add personalization tokens, and preview before sending.

5

Send or Schedule: Choose to send your message immediately or schedule it for a later time. Africala’s platform allows you to set specific dates and times for campaign execution.

6

Monitor Performance: Track the delivery status and performance of your campaigns in real-time using Africala’s analytics dashboard. Use the insights to refine future messaging strategies.

Africala Pros and Cons: Honest Review

Pros

High Delivery Rates: Africala ensures 98%+ delivery rates, making it one of the most reliable SMS providers in Africa.
Wide Coverage: With 9,000+ direct routes and coverage in 195+ regions, Africala connects businesses to a vast audience.
User-Friendly Interface: The platform is easy to use, with features like bulk uploads, real-time reports, and scheduled campaigns.
Secure Services: Africala employs industry-standard encryption for OTP and voice OTP services, ensuring data security.
Competitive Pricing: Affordable plans and volume discounts make Africala a cost-effective choice for businesses of all sizes.

Considerations

Limited Free Tier: Africala does not offer a free tier, which may be a barrier for very small businesses or startups.
Regional Focus: While Africala excels in Africa, its services may not be as optimized for businesses targeting other continents.
API Learning Curve: Some users may find the API integration process challenging without technical support.

Is Africala Worth It? FAQ & Reviews

Africala offers bulk SMS, promotional SMS, OTP SMS, voice OTP, WhatsApp Business API, and more to help businesses communicate effectively across Africa.

Africala operates in DR Congo, Kenya, Botswana, Zambia, Tanzania, South Africa, Ghana, and Namibia, providing reliable messaging services across these regions.

Africala’s SMS services enable businesses to send notifications, verify users via OTP, and enhance customer communication, making it essential for customer engagement and security.

Africala’s OTP and voice OTP services use industry-standard encryption and secure data transmission practices to protect your data and ensure secure customer verification.

Simply visit the Africala website, sign up, and the support team will help you configure your account, integrate services, and provide ongoing assistance.

Yes, Africala provides user-friendly APIs for easy integration of SMS services into your applications or systems, enabling seamless communication workflows.

Yes, Africala allows sender ID customization, enabling businesses to brand their messages and maintain consistent communication with customers.

Absolutely! Africala’s platform supports two-way messaging, allowing customers to reply and engage in real-time conversations with your business.

Yes, Africala offers competitive pricing and volume discounts for businesses with high messaging volumes. Contact the sales team for customized pricing plans.

Africala serves various industries, including e-commerce, banking, healthcare, education, and more, offering tailored SMS solutions to meet each sector’s communication needs.

How Much Does Africala Cost? Pricing & Plans

Zambia - 50,000 SMS

USD 375
Web API Support
Sender Registration FREE
100% Uptime
Reliable Delivery
Multi Language Support
Validity 90 Days
USD 0.0075/SMS

Zambia - 2,50,000 SMS

USD 1,500
Web API Support
Sender Registration FREE
100% Uptime
Reliable Delivery
Multi Language Support
Validity 180 Days
USD 0.006/SMS

Zambia - 5,00,000 SMS

USD 2,250
Web API Support
Sender Registration FREE
100% Uptime
Reliable Delivery
Multi Language Support
Validity 180 Days
USD 0.0045/SMS

Africala Support & Contact Information

Last Updated: 11/4/2025
Data Overview

Monthly Visits (Last 3 Months)

2025-07
294
2025-08
858
2025-09
2140

Growth Analysis

Growth Volume
+1.3K
Growth Rate
149.24%
User Behavior Data
Monthly Visits
2140
Bounce Rate
0.4%
Visit Depth
1.3
Stay Time
0m
Domain Information
Domainafricala.net
Created Time8/9/2023
Expiry Time8/9/2026
Domain Age818 days
Traffic Source Distribution
Search
41.9%
Direct
36.9%
Referrals
14.1%
Social
4.4%
Paid
1.7%
Geographic Distribution (Top 5)
#1IN
54.8%
#2NG
23.1%
#3KE
22.1%
#4-
-
#5-
-
Top Search Keywords (Top 5)
1
what are unstructured supplementary service data (ussd) codes,
210
2
ussd code in full
120
3
africala
30
4
zambia’s sms regulations
20
5
sms
218.1K