ABIV
Product design and strategy from MVPs to millions of users
What is ABIV? Complete Overview
ABIV is a product design and strategy service led by an experienced product leader with nearly two decades of experience in the product space. Specializing in mobile, desktop, and physical products, ABIV helps clients go from minimum viable products (MVPs) to solutions serving millions of users. The service combines real-world insight with expertise in strategy, product management, research, and design. ABIV has successfully led major projects for companies like Amazon (Relay app), Credly (consumer app), and Target (business solutions). The founder brings particular expertise in remote work, user research, and rapid iterative product development, with a special interest in the intersection of technology and outdoor activities.
ABIV Interface & Screenshots

ABIV Official screenshot of the tool interface
What Can ABIV Do? Key Features
End-to-End Product Strategy
ABIV provides comprehensive product strategy services, guiding clients from initial concept through to successful market implementation. This includes market analysis, user research, and product roadmap development.
Product Design Leadership
With experience designing and launching successful apps like Amazon Relay and Credly, ABIV offers expert design leadership that ensures products are both functional and user-friendly.
User Research & Insights
ABIV emphasizes data-driven design based on real user research and behavioral insights, helping products resonate with target audiences and solve genuine pain points.
Rapid Iterative Development
Specializing in quick, iterative product development cycles, ABIV helps clients test and refine concepts efficiently to achieve market-ready solutions faster.
Cross-Platform Expertise
With experience spanning mobile apps, desktop software, and physical products, ABIV can guide product development across multiple platforms and form factors.
Best ABIV Use Cases & Applications
Enterprise App Development
Large organizations like Amazon have used ABIV's services to design and launch critical business applications (e.g., Amazon Relay) that become central to operations.
Consumer-Facing App Launch
Credly partnered with ABIV to create and launch their consumer-facing app, benefiting from end-to-end product strategy and design expertise.
Business-Focused E-commerce Solutions
Target worked with ABIV to develop specialized offerings for business customers, creating tailored solutions for B2B e-commerce needs.
Outdoor Tech Products
ABIV's special interest in outdoor technology makes them ideal for developing products at the intersection of tech and nature, such as climbing apps or water monitoring systems.
How to Use ABIV: Step-by-Step Guide
Initial Consultation: Contact ABIV to discuss your product vision, goals, and challenges through the provided contact channels.
Research & Strategy Development: ABIV will conduct market and user research to develop a comprehensive product strategy tailored to your needs.
Design Phase: Working collaboratively, ABIV will create initial designs and prototypes for your product, incorporating user feedback.
Implementation Support: ABIV provides guidance during development, helping your team bring the product to life while maintaining design integrity.
Launch & Iteration: After launch, ABIV can assist with analyzing user feedback and planning iterative improvements to enhance your product.
ABIV Pros and Cons: Honest Review
Pros
Considerations
Is ABIV Worth It? FAQ & Reviews
ABIV has extensive experience with mobile apps, desktop software, and even physical products, with particular expertise in enterprise solutions and outdoor-related technology.
ABIV has led design for the Amazon Relay app, created and launched the Credly consumer app, and developed business solutions for Target, among other projects.
ABIV works with organizations of all sizes, from startups developing MVPs to large enterprises scaling products to millions of users.
ABIV combines deep product expertise with a strong emphasis on real-world user insights and rapid iterative development, along with specialized knowledge in outdoor technology applications.
ABIV employs various research methods appropriate to each project, including remote research techniques, to gather genuine user insights that inform product design.