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Wappalyzer

Discover the tech stack behind any website

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Collected: 2025/10/13

What is Wappalyzer? Complete Overview

Wappalyzer is a powerful tool that helps users identify the technology stack used by any website, including CMS, ecommerce platforms, payment processors, and more. It provides detailed insights into website technologies, company and contact details, enabling lead generation, market research, and competitor analysis. Wappalyzer is trusted by thousands of professionals worldwide, including sales, marketing, and development teams. With features like instant technology lookups, lead list creation, email verification, and website monitoring, Wappalyzer empowers businesses to make data-driven decisions and optimize their outreach strategies.

Wappalyzer Interface & Screenshots

Wappalyzer Wappalyzer Interface & Screenshots

Wappalyzer Official screenshot of the tool interface

What Can Wappalyzer Do? Key Features

Technology Lookup

Instantly reveal the technology stack of any website, including CMS, ecommerce platforms, and payment processors. Perform up to 100,000 lookups at once with 50 free monthly lookups available.

Lead Lists

Create custom lists of websites based on technologies, keywords, or domains. Includes company and contact details, social media profiles, and traffic markers for targeted lead generation.

Email Verification

Verify the validity of any email address with instant results. Perform up to 10,000 verifications at once to improve email deliverability and mailing list quality.

Website Alerts

Monitor websites for technology changes and get same-day notifications. Ideal for tracking competitors' technology shifts with up to 500 alerts available.

CRM Integration

Seamlessly integrate Wappalyzer with popular CRMs like Salesforce, HubSpot, and Pipedrive to view technology stacks directly in your workflow.

API Access

Automate technology lookups with Wappalyzer's APIs for real-time analysis and data enrichment. Includes split-second results and a free trial option.

Best Wappalyzer Use Cases & Applications

Lead Generation

Sales teams can identify prospects using specific technologies that align with their products or services. For example, find all ecommerce sites using Shopify in a particular region for targeted outreach.

Competitor Analysis

Marketing teams can discover which technologies competitors are using and track when they switch platforms, helping to identify market trends and competitive advantages.

Market Research

Business analysts can compare technology adoption rates across industries and regions to identify growth opportunities and market trends.

Data Enrichment

Enhance existing CRM data with detailed technology stack information to better segment leads and personalize outreach strategies.

Security Reconnaissance

Security professionals can identify potentially vulnerable technologies and version numbers used by websites for security assessments.

How to Use Wappalyzer: Step-by-Step Guide

1

Sign up for a free Wappalyzer account to get started. This gives you access to 50 free technology lookups and email verifications per month.

2

Install the Wappalyzer browser extension for Chrome, Firefox, Edge, or Safari to instantly see technologies on websites you visit.

3

Use the Technology Lookup tool to analyze any website's tech stack. Simply enter the URL or upload a list of websites for batch analysis.

4

Create lead lists by filtering websites based on specific technologies, industries, traffic levels, or locations. Export these lists for your sales and marketing campaigns.

5

Set up website alerts to monitor competitors or prospects for technology changes. Receive notifications when their tech stack updates.

6

Integrate Wappalyzer with your CRM or other business tools through API access or direct integrations with platforms like Salesforce and HubSpot.

Wappalyzer Pros and Cons: Honest Review

Pros

Comprehensive technology detection covering thousands of web technologies
Easy-to-use browser extension for instant analysis while browsing
Powerful lead generation capabilities with detailed company and contact information
Flexible API access for automation and integration with other tools
Regular updates to keep technology detection current and accurate
Multiple integration options with popular CRMs and business tools
Free tier available for basic usage and evaluation

Considerations

Higher-tier plans required for extensive API usage and enterprise features
Limited free tier may be restrictive for some users' needs
Learning curve for maximizing all available features and integrations
Some niche or custom technologies may not be detected accurately
API credits expire relatively quickly (60 days for plan credits)

Is Wappalyzer Worth It? FAQ & Reviews

Yes, you can sign up for a free account that includes 50 technology lookups and email verifications per month, plus 5 website alerts and sample lead lists.

No, you need a subscription plan to access lead lists, APIs and CRM integrations. However, plans can be cancelled at any time.

Yes, you can pause for up to three months or cancel at any time. Your plan remains active until the end of the billing period when cancelled.

Credits included in plans expire after 60 days, while those purchased in bundles expire after 365 days. Expired credits cannot be used.

If unsatisfied, Wappalyzer will work to resolve issues, credit your account, or issue pro-rata refunds. Refer to terms of use for details.

How Much Does Wappalyzer Cost? Pricing & Plans

Pro

$250/month
Chat, email, phone support
Basic CRM integration
Included API credits

Business

$450/month
Unlimited lead list technologies
20,000 API credits
Unlimited CRM integration

Enterprise

$850+/month
25+ users
200,000+ API credits
Account manager
Custom contracts

Wappalyzer Support & Contact Information

Last Updated: 10/13/2025
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