Slooth
Track critical company updates with actionable insights
What is Slooth? Complete Overview
Slooth is an intelligent company tracking platform that monitors critical updates about your customers, prospects, and competitors - then provides smart recommendations on what to do next. It eliminates hours of manual research by delivering real-time signals about fundraising rounds, M&A activity, leadership changes, product launches, and other strategic developments. Designed for sales professionals, account managers, and business development teams, Slooth helps users stay ahead of market trends and identify timely business opportunities. The platform tracks thousands of companies daily and delivers insights through a clean dashboard, daily digests, and integration with tools like Slack and Salesforce.
Slooth Interface & Screenshots

Slooth Official screenshot of the tool interface
What Can Slooth Do? Key Features
Live Signal Feed
Slooth's real-time feed surfaces important company updates as they happen, including partnerships, leadership changes, funding rounds, and product launches. Each signal includes the source article and suggested next actions.
Smart Recommendations
The platform doesn't just notify you about changes - it analyzes each signal and provides tailored recommendations based on your business context, helping you capitalize on opportunities or mitigate risks.
Company Tracker
Easily add companies to track by searching Slooth's database. Monitor up to 300 companies on Pro plans with customizable tracking preferences for different types of signals.
Daily Digest
Receive curated morning briefings summarizing all relevant signals from your tracked companies, prioritized by importance and including key insights about potential business impacts.
Seamless Integrations
Slooth connects with your existing workflow tools including Slack, Salesforce, HubSpot, Gmail, and Outlook, delivering signals where you already work.
Account Dashboard
A centralized view showing all tracked accounts, recent activity, priority signals needing attention, and completed action items with performance metrics.
Best Slooth Use Cases & Applications
Account Management
Account managers use Slooth to stay informed about client developments, identifying upsell opportunities when companies raise funding or expand, while catching potential churn risks from leadership turnover.
Sales Prospecting
Sales teams track target accounts to identify perfect outreach moments - after funding rounds, during expansions, or when new executives join who may be reevaluating vendors.
Competitive Intelligence
Product and marketing teams monitor competitor moves like new product launches or partnerships to quickly adapt their strategies and messaging.
Investor Research
VCs and investors track portfolio companies and investment targets, getting alerts about fundraising needs, executive hires, or potential acquisition opportunities.
How to Use Slooth: Step-by-Step Guide
Sign up for a free account and select your role (Account Manager, Sales Rep, etc.) to customize your experience
Add companies to track by searching Slooth's database or selecting from popular options like OpenAI, Figma, or Stripe
Configure your signal preferences to specify which types of updates you want to receive (fundraising, M&A, leadership changes, etc.)
Connect your notification channels (email, Slack, etc.) and set up daily digest preferences
Monitor your Signal Feed for real-time updates or review your Daily Digest each morning
Take action on recommendations - whether it's reaching out to a prospect after funding news or checking in with a customer after leadership changes
Slooth Pros and Cons: Honest Review
Pros
Considerations
Is Slooth Worth It? FAQ & Reviews
You can be up and running in under 5 minutes - just sign up, add companies to track, and configure your notification preferences.
We monitor fundraising, M&A, leadership changes, product launches, partnerships, expansions, and other strategic business developments.
Slooth provides curated, business-relevant signals with context and recommendations, not just raw news alerts. We analyze updates to surface only the most impactful developments.
Yes, you can choose which types of signals to receive, set notification channels (email/Slack), and configure daily digest timing.
Free plans track up to 20 accounts, while Pro plans allow up to 300 tracked companies.