ShortPen
Make Every Link Count with Branded Links and QR Codes
What is ShortPen? Complete Overview
ShortPen is a comprehensive link and QR code management platform designed to help businesses and individuals create, track, and optimize their shared links and QR codes. It solves the pain points of messy, untrackable links by offering branded, editable, and analytics-rich solutions. Target audiences include marketers, eCommerce businesses, agencies, freelancers, creators, and SaaS teams. With unlimited links, QR codes, and advanced tracking, ShortPen ensures you stay in control of your digital interactions.
ShortPen Interface & Screenshots

ShortPen Official screenshot of the tool interface
What Can ShortPen Do? Key Features
Branded Links
Turn long URLs into clean, branded links that you can manage, edit, and update even after sharing. This ensures flexibility and consistency across all your digital channels.
Advanced Analytics
Gain deep insights into your link performance with detailed analytics. Track clicks, countries, devices, and more to understand what works and optimize your strategies.
Branded QR Codes
Generate customizable QR codes that match your brand. Track every scan and edit them even after printing, making them perfect for physical media and offline campaigns.
Workspaces
Organize your links and QR codes into dedicated workspaces for different projects or clients. This keeps everything cleanly separated and easily manageable.
Post-Click Tracking
Track what happens after someone clicks your link, from purchases to signups. This helps you measure conversions and understand the real impact of your campaigns.
Custom Domains
Use your own domain for shortened links, enhancing brand recognition and trust. This feature is available from day one, even on the free plan.
API Access
Automate link creation, event tracking, and reporting with ShortPen’s API. Perfect for developers and SaaS teams looking to integrate link management into their workflows.
Best ShortPen Use Cases & Applications
Marketing Campaigns
Marketers can use ShortPen to track the performance of their campaigns across multiple channels. By analyzing click and conversion data, they can optimize their strategies for better results.
Ecommerce
Ecommerce businesses can share clean, branded links in ads, emails, and packaging. They can track conversions and measure the effectiveness of their promotional efforts.
Agency Client Management
Agencies and freelancers can manage multiple clients with dedicated workspaces. They can share branded assets, track results, and provide detailed reports to clients.
Creator Growth
Creators and newsletter publishers can use branded links in their bios and content. They can track signups and clicks to grow their audience and understand engagement.
Offline-to-Online Bridging
Businesses can generate QR codes for physical media like brochures or product packaging. They can track scans and connect offline interactions to online engagement.
How to Use ShortPen: Step-by-Step Guide
Sign up for a free account on ShortPen’s website. No credit card is required to get started with the basic features.
Create your first branded link or QR code. Simply paste your long URL, customize the slug if needed, and generate the link or QR code.
Share your new link or QR code across your preferred channels—social media, emails, packaging, or physical media.
Monitor performance through the analytics dashboard. Track clicks, scans, and other metrics to understand engagement and optimize your strategies.
Edit or update your links and QR codes as needed. Change the destination URL or slug anytime, even after sharing.
ShortPen Pros and Cons: Honest Review
Pros
Considerations
Is ShortPen Worth It? FAQ & Reviews
Yes! Use our link import feature to bring your links into ShortPen from other platforms. We support imports from all major link management tools.
Absolutely! Our Plus and Scale plans come with a 14-day free trial, so you can explore advanced features before committing.
Yes, you can upgrade, downgrade, or cancel anytime from your dashboard. Changes take effect at the next billing cycle.
We’ll notify you before you hit the limit. You can either upgrade your plan or adjust your usage to avoid service disruption.
Yes! We use industry-standard encryption and are fully GDPR compliant to ensure your data is safe and respected.