Optivi AI
Track, optimize, and grow your brand's presence on GenAI platforms
Optivi AI Overview
Optivi AI is a cutting-edge platform designed to help brands enhance their visibility and representation across major Generative AI platforms like ChatGPT, Gemini, and Claude. The tool provides comprehensive solutions for brands to analyze, benchmark, and optimize their presence in AI-generated responses. It addresses key pain points such as inaccurate brand representation, missed opportunities in AI mentions, and lack of competitive benchmarking. Optivi AI is ideal for businesses of all sizes, from small startups to large enterprises and agencies, looking to ensure their brand is accurately and positively represented in AI-driven answer engines. By leveraging advanced prompt engineering, sentiment analysis, and competitive benchmarking, Optivi AI empowers brands to take control of their AI visibility and optimize their messaging for maximum impact.
Optivi AI Screenshot
Optivi AI Official screenshot of the tool interface
Optivi AI Core Features
Brand Details Input
Upload comprehensive brand details including keywords, descriptions, target market, and relevant links. This ensures the AI has the necessary context to represent your brand accurately across various platforms.
Customer Personas Definition
Define different audience types to create targeted prompts that match your various customer segments. This helps in generating more relevant and personalized AI responses about your brand.
Prompt Engineering
Generate and test three types of prompts: Generic, Brand, and Product-specific. This feature allows you to refine how AI platforms understand and represent your brand in responses.
LLM Configuration
Select your target Large Language Models (LLMs) including GPT, Gemini, Claude, Grok and others. This ensures your brand visibility is optimized across the platforms most relevant to your audience.
Brand Visibility Score (BVS)
A comprehensive metric that evaluates your brand's presence across AI platforms based on mentions, sentiment, diversity, citations, and other key factors. The BVS gives you a quick snapshot of your AI visibility health.
Competitive Benchmarking
Compare your brand's performance against competitors across key metrics like Brand Ranking Index (BRI), sentiment comparison, and mention share. Identify gaps and opportunities to improve your AI presence.
GEO & AEO Optimization Engine
Improve how your brand performs in AI-powered answer engines by aligning your content with prompt language and AI-friendly formats. This feature helps optimize for both Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).
Sentiment Analysis & Fixes
Get detailed insights into how AI models talk about your brand and receive specific recommendations to address negative or missing context in AI representations.
Optivi AI Use Cases
Brand Reputation Management
A consumer goods company uses Optivi AI to monitor how its brand is represented across AI platforms. They identify negative sentiment in some responses and use the platform's recommendations to update their content strategy, resulting in a 30% improvement in positive brand mentions.
Competitive Analysis
A SaaS startup benchmarks its AI visibility against industry leaders. By analyzing keyword overlap and missed opportunities, they discover untapped areas where their solution should be mentioned, leading to targeted content creation that increases their share of voice by 40%.
Product Launch Optimization
An e-commerce brand preparing for a product launch uses Optivi AI to ensure the new product is properly represented in AI responses. They create specific product prompts and monitor initial responses, quickly addressing any inaccuracies before the official launch.
Agency Services Enhancement
A digital marketing agency incorporates Optivi AI into their service offerings, providing clients with detailed reports on their AI visibility and implementing optimization strategies that become a new revenue stream for the agency.
How to Use Optivi AI
Sign up and create your account on Optivi AI. Choose a plan that fits your business needs, from Basic for small businesses to Enterprise for large organizations.
Input your brand details including keywords, descriptions, target market, and relevant links. This foundational information helps the platform understand and represent your brand accurately.
Define your customer personas. Create detailed profiles of your different audience segments to ensure the generated prompts are tailored to each group's needs and preferences.
Configure your target LLMs and generate prompts. Select which AI platforms (ChatGPT, Gemini, Claude, etc.) you want to optimize for and create different types of prompts for testing.
Analyze your Brand Visibility Score and competitive benchmarks. Use these insights to identify areas for improvement and implement the platform's recommended optimizations.
Implement the suggested fixes and track improvements over time. Continuously refine your approach based on new data and insights from the platform.