Maton
AI-powered automation for CRM and productivity tools
What is Maton? Complete Overview
Maton is an AI-powered automation platform that connects various business tools like CRM systems, email platforms, and collaboration software to streamline workflows. It helps businesses automate repetitive tasks between applications such as Salesforce, HubSpot, Gmail, Slack, and Google Workspace. The platform solves pain points around manual data entry, repetitive updates, and cross-platform communication inefficiencies. Maton targets professionals and teams who use multiple SaaS tools in their daily operations, particularly in sales, customer support, and marketing departments.
Maton Interface & Screenshots
Maton Official screenshot of the tool interface
What Can Maton Do? Key Features
Multi-platform Integration
Maton connects various business applications including CRM systems (Salesforce, HubSpot), communication tools (Slack, Gmail), and productivity suites (Google Workspace). This eliminates the need for manual data transfer between platforms.
CRM Automation
Automatically updates CRM records based on emails or other triggers. For example, it can fetch customer emails and update Salesforce records accordingly, saving hours of manual data entry.
Custom Workflows
Users can create tailored automation workflows like sending webinar follow-up emails while simultaneously creating HubSpot deals for attendees from target companies.
Smart Summarization
Maton can compile and summarize important updates from Slack channels or email threads into digestible formats, helping professionals stay informed without information overload.
Ticket Management
Automates support ticket processes in HubSpot, including updating statuses, merging duplicate tickets, and listing assigned tickets - streamlining customer support operations.
Best Maton Use Cases & Applications
Sales Team Automation
Sales teams can automate deal updates across platforms - for example, when a deal amount changes in HubSpot, Maton can automatically post an update in the relevant Slack channel.
Customer Support Efficiency
Support teams can automate ticket status updates and merging of duplicate tickets in HubSpot, saving time and reducing manual errors.
Marketing Follow-ups
After webinars or events, marketers can automate attendee follow-ups by drafting thank-you emails while simultaneously creating deals or contacts in CRM for target accounts.
Daily Digest Creation
Managers can receive automated daily digests compiling important updates from multiple Slack channels into one concise email.
How to Use Maton: Step-by-Step Guide
Connect your accounts for the services you want to automate (e.g., HubSpot, Slack, Gmail).
Browse or search through Maton's pre-built automation templates for common workflows.
Select a template (e.g., 'Sync emails to Salesforce') and customize parameters like frequency and data mapping.
Test the automation with sample data to verify it works as expected.
Activate the automation and monitor its performance through Maton's dashboard.
Maton Pros and Cons: Honest Review
Pros
Considerations
Is Maton Worth It? FAQ & Reviews
Maton currently integrates with popular platforms including Salesforce, HubSpot, Gmail, Google Calendar, Google Sheets, Slack, and Airtable, with more integrations coming soon.
Maton takes security seriously, using encryption for data in transit and at rest. The platform complies with standard data protection regulations, as outlined in their Privacy Policy.
Yes, while Maton offers pre-built templates for common workflows, Pro users can create custom automations tailored to their specific business processes.
Yes, Maton can scale for enterprise use with custom pricing plans available for organizations needing higher volumes of automations and enterprise-grade support.