Krutva
All-in-one Partner Management Platform for B2B SaaS Teams
What is Krutva? Complete Overview
Krutva is an all-in-one partner management platform designed to streamline and optimize partnerships for B2B SaaS teams. It serves as a centralized command center for managing all partnership activities, from deal submissions and approvals to automated payouts and invoices. The platform is built to eliminate the chaos of managing multiple spreadsheets and disparate communication channels, offering a single dashboard for clarity and efficiency. Krutva is ideal for businesses looking to enhance their partner relationships, track revenue effectively, and automate repetitive tasks. Its target audience includes B2B SaaS companies, partnership managers, and teams that rely on co-marketing and collaboration with external partners.
Krutva Interface & Screenshots
Krutva Official screenshot of the tool interface
What Can Krutva Do? Key Features
Centralized Partner Dashboard
Krutva provides a clean, intuitive dashboard where all partnership activities are consolidated. Submit, approve, or reject deals, track progress, and manage NDAs—all from one place. This feature ensures that partnership managers have full visibility and control over their collaborations without juggling multiple tools.
Built-in Event Calendar
Plan and coordinate events such as product launches, webinars, and co-marketing campaigns seamlessly within Krutva. The integrated calendar helps teams stay aligned and ensures that all stakeholders are on the same page, reducing scheduling conflicts and missed opportunities.
Revenue Tracking
Gain insights into what partnerships are driving revenue and where optimizations are needed. Krutva eliminates the need for manual spreadsheet updates by providing real-time data on performance metrics, helping teams make data-driven decisions.
Unified Communication Hub
Keep all partner communications—deal chats, announcements, and tasks—organized in one window. Krutva allows you to categorize conversations by partner, team, or campaign, ensuring that nothing gets lost in the shuffle and collaboration remains efficient.
Automated Payouts and Invoices
Simplify partner payouts with rule-based automation. Krutva eliminates the hassle of chasing approvals, missed payouts, or late invoices, ensuring that financial transactions are timely and accurate. This feature saves time and reduces administrative overhead.
Best Krutva Use Cases & Applications
Co-Marketing Campaigns
A SaaS company partners with another tech firm to run a co-marketing campaign. Using Krutva, they plan the campaign, track engagement metrics, and automate payouts based on performance, ensuring a smooth and profitable collaboration.
Affiliate Program Management
A B2B SaaS business launches an affiliate program. Krutva helps manage affiliate onboarding, track referrals, and automate commission payouts, reducing manual work and improving partner satisfaction.
Channel Sales Optimization
A company relies on channel partners to drive sales. Krutva provides visibility into partner performance, enabling the company to identify top performers and optimize its channel strategy for maximum revenue.
How to Use Krutva: Step-by-Step Guide
Sign up for a Krutva account and set up your organization profile. This includes adding team members and defining roles and permissions to ensure secure access to the platform.
Invite your partners to join Krutva. You can send direct invitations or share a sign-up link, allowing partners to create their accounts and start collaborating immediately.
Start managing deals by submitting, approving, or rejecting partnership proposals directly from the dashboard. Use the built-in tools to track deal progress and set up alerts for important milestones.
Leverage the event calendar to plan and coordinate joint activities such as webinars or co-marketing campaigns. Assign tasks and set reminders to keep everyone on track.
Monitor revenue and performance metrics in real time. Use the insights to optimize partnerships and adjust strategies as needed. Automate payouts and invoices to ensure timely financial transactions.
Krutva Pros and Cons: Honest Review
Pros
Considerations
Is Krutva Worth It? FAQ & Reviews
Yes, Krutva offers a free plan with basic partner management features, including limited deal tracking and manual payouts.
Yes, the Basic plan includes automated payouts, allowing you to streamline financial transactions with your partners.
Absolutely. Krutva’s built-in event calendar and communication tools make it easy to plan and execute co-marketing campaigns with your partners.
Revenue tracking is available in the Pro and Enterprise plans, providing insights into partnership performance and optimization opportunities.
You can upgrade your plan directly from your Krutva dashboard. Navigate to the billing section and select the plan that best suits your needs.