Captiwate
Instant inbound video calls with website visitors to boost sales
What is Captiwate? Complete Overview
Captiwate is a real-time sales platform that transforms website visitors into immediate sales opportunities through live video calls and AI-powered chat. It addresses critical pain points in modern sales processes by enabling instant engagement when visitors are most interested. The platform is designed for sales teams, customer success leaders, and marketing professionals who want to capitalize on peak moments of visitor intent. By eliminating the delays and friction of traditional sales processes, Captiwate helps businesses increase demo booking rates, improve win rates, expand deal sizes, and shorten sales cycles. The solution is particularly valuable for inbound sales, lead capture, account-based marketing, and product-led growth strategies.
Captiwate Interface & Screenshots

Captiwate Official screenshot of the tool interface
What Can Captiwate Do? Key Features
Live Video & Chat
Engage website visitors in real-time through live video calls or chat, allowing sales teams to connect with prospects at their peak moments of interest. This feature eliminates the need for complex forms and delayed responses, significantly improving conversion rates.
AI Chat
Powered by advanced AI technology, this chatbot handles initial visitor interactions, qualifies leads, and can either resolve queries or seamlessly escalate to human representatives when needed. The AI continuously learns from interactions to improve performance.
Visitor Identification & Intent Detection
Captiwate identifies companies visiting your website and detects high-intent behavior, allowing sales teams to prioritize outreach. The system provides enriched data about visitors, including company information and behavior patterns.
Smart Alerts & Notifications
Get instant alerts in Slack or Microsoft Teams when high-value visitors or high-intent signals are detected, enabling sales teams to respond immediately. This feature ensures no opportunity is missed due to delayed follow-up.
CRM Integrations
Seamless integration with HubSpot and Salesforce ensures all captured leads and interactions are automatically synced with your existing CRM, maintaining data consistency and enabling effective follow-ups.
Best Captiwate Use Cases & Applications
Inbound Sales Acceleration
For companies receiving significant website traffic but struggling with lead conversion, Captiwate allows sales teams to engage visitors immediately, capitalizing on their peak interest moments rather than waiting for form submissions or email responses.
Account-Based Marketing Enhancement
Marketing teams can use Captiwate's visitor identification to detect when target accounts visit their site, enabling immediate, personalized engagement that strengthens ABM campaigns and improves conversion rates.
Product-Led Growth Optimization
SaaS companies can identify when free trial users or freemium customers show buying signals, allowing sales teams to intervene at precisely the right moment to convert them to paying customers.
How to Use Captiwate: Step-by-Step Guide
Sign up for a free trial and install the Captiwate tracking code on your website by copying a simple script into your site's header. No technical expertise required.
Configure your settings including chat greetings, call-to-action buttons, and notification preferences for your team. Set up integrations with your CRM and communication tools.
As visitors come to your site, Captiwate will automatically identify companies and detect high-intent behavior, triggering alerts to your team via Slack or other channels.
Engage visitors in real-time through AI chat or live video calls when they show interest. The system provides context about the visitor to help personalize the conversation.
All interactions and lead data are automatically recorded in your CRM for follow-up. Track performance metrics and conversion rates through the Captiwate dashboard.
Captiwate Pros and Cons: Honest Review
Pros
Considerations
Is Captiwate Worth It? FAQ & Reviews
Yes, Captiwate complements your CRM by capturing leads and converting them into demo bookings in real-time, with seamless data synchronization for effective follow-ups.
No technical expertise is required; simply copy and paste the provided tracking code into your website's header. Our support team is also available to assist you if needed.
Yes, we offer a 30-day free trial with full feature access and a forever free plan for small businesses, providing essential tools to get started.
Yes, we fully comply with GDPR and CCPA. Additionally, we offer customizable data privacy options to meet the specific needs of your customers.
Absolutely, Captiwate's advanced chatbot, powered by the latest AI technologies, can complement or replace your existing chatbot.